DIGITAL MARKETING AGENCY IN TORONTO
Two in TO Media is a digital marketing agency helping small businesses in Toronto and beyond to navigate and achieve success within the overwhelming world of online marketing.
We implement SEO and Social Media Marketing strategies to bring qualified traffic to your website.
Optimize Your Digital Strategy Today
As digital technology becomes increasingly incorporated into our day-to-day lives, so does the need to learn and utilize these technologies for marketing purposes. By doing so, modern businesses can reach consumers whom are now choosing to shop virtually through computers and mobile devices, as opposed to the traditional brick and mortar shops that used to be so common.
With an abundance of different digital marketing methods available, it can be extremely overwhelming for business owners to know what to do when they are thrown words like social media marketing, social media management, SEO (search engine optimization), SEM (search engine marketing), e-commerce, influencer marketing, web design and e-mail marketing.
The right marketing agency will help you understand these different terms and how each of them can be used to benefit you and your business.
Search Engine Optimization
When it comes to SEO, our goal is to maximize your online exposure within search engines while also making your website an attractive option to click through in the SERP’s. This brings in what every business desires; qualified and targeted traffic.
Social Media Management
Using an effective social media strategy allows you to grow your business by increasing brand awareness and showing your customers that you are a reputable company that they can trust and want to engage with.
Prioritize Your Business With The Right Agency
Two in TO Media offers marketing solutions in an easy-to-understand and transparent manner. We believe these characteristics make us stand out among other Canadian digital marketing companies by providing you with the actual faces and identities behind your campaign.
Using data driven techniques, we give your business the most value through targeted traffic, which we then retain with content and re-targeting. Our customized approach gives our clients value over the long-term.
Many agencies focus too much on strictly obtaining a client, but then completely forget how to retain them. Once we choose to work with a client, we are always a call or email away, and never forget to live up to your expectations.
Quality over quantity is our motto and we choose only to work with those that we know we can provide optimal results for while also developing strong business partnerships to last a lifetime.
TOP 5 REASONS TO HIRE US
- A real business with a real team based in Toronto, ON
- Full transparency on the two marketing strategists that will be working on your campaign
- Data driven and technical marketing that will outlast alternative methods
- Consistent communication and reliability
- Your business receives a custom digital marketing strategy
Learn Digital Marketing
What is SEO?
SEO (also known as search engine optimization) refers to optimizing a digital item such as a website, video, or image, to appear organically (unpaid, as opposed to paid ads) within search engines. These search engines can include Google or Bing for websites and images, or even YouTube as a search engine for videos.
SEO or “optimization” of a website is performed mainly within 3 categories, which include:
Modifying content such as number of words, videos, images, or keywords. These are optimized according to different factors such as keyword difficulty, competitor analysis, and general guidelines followed within the SEO community.
SEO also involves the technical aspect which involves heading tags (H tags), website architecture, page speed optimization and more.
Last but not least, SEO also involves the number and quality of backlinks. Backlinks are links to one website, found on another website. For example, if website A, posts a link to a blog post by website B, then website B has obtained a backlink from website A.
Why is SEO important?
SEO is important because it is a long term marketing strategy that brings you consistent results. This is a cost-effective approach when compared to expensive pay per click options like Google Ad’s. While your website’s rank increases from utilizing SEO strategies, you will become an authority online within your niche and customers will view you as a credible source within your target industry.
Our ethical SEO approach utilizes all relevant optimization strategies and techniques in order to give your website long-term organic rankings.
SEO is complex and diverse, making it difficult to sum up in a few paragraphs. Let’s take a look a look at how SEO is defined by 40+ experts for a better understanding.
What is social media marketing?
Social media marketing is the use of social platforms such as Facebook, Twitter and Instagram to increase brand awareness, exposure and customer reach of a product or service.
Why is social media marketing important?
Social media marketing is important because it drives targeted traffic to your business. According to the Pew Research Centre, 68% of adults in the U.S. use Facebook and 71% of 18-14 year olds use Instagram. It is vital for any business today to take advantage of all the benefits that social media platforms have to offer.
Our unique approach to social media and SEO compliment each other with a positive effect on your web page’s rankings. This ultimately enables them to be indexed higher on Google and leading to more conversions and outreach.
We Give You The
Due to the ease of starting a business in today’s digital world, it is an extremely competitive time for business owners. This is where we come into play; by ensuring you have a truly compelling website.
Once sufficient traffic is being directed to your website, you also need to retain this traffic through conversions and funnels. We put all the pieces of digital marketing together (web design, branding, social media) by maximizing your conversions and bringing you more business.
We will personally be your dedicated campaign managers and provide you with monthly/bi-weekly reporting to keep you ahead of your competition.
It all starts with a strategy. We strictly monitor every campaign deployed to find you the right fit. This is when your personal marketing strategy, including ads, content and budget are aligned to expand your revenue.
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